Iris von Arnim Brand Identity

Mutabor is setting the stage for the autumn/winter collection of Hamburg fashion label Iris von Arnim. The triple theme collection, accessories and the capsule collection together with the online magazine styleproofed.com will be presented online and in the IvA magazine, for which Mutabor developed the concept and realized the photo shootings.

For the recently opened pop-up store in Berlin, Mutabor developed a key visual that features on invitations, posters and packaging.

The agency has been working on Iris von Arnim’s brand presence since 2010.

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