Audi Genf Mediawall 2010

At the Geneva International Motorshow 2010, Audi will present and promote its latest model, the Audi A1, with the claim “The next big Audi”. The task was to present this compact car in a way that made it big and visible from afar. The centrepiece of the stand is therefore a complex kinetic and media-based presentation: the AI MediaWall. Manoeuvrable LED segments and integrated closable vehicle boxes create constantly changing and surprising worlds and perspectives. The visitor becomes acquainted with the individual A1-related topics covered in the different sections.

Reddot  Design Award 2010 AwardIF Award Communication Design 2010 AwardArt Directors Club Deutschland 2011 SilverDesignpreis der Bundesrepublik Deutschland  2011 NominationCannes Lions 2011 SilverCannes Lions 2011 Silver

cases – silver